Well, they're supporting them now that they've made the playoffs two years in a row and are winning. The year before, they had the 4th worst attendance in the league and it was no problem to buy nosebleeds and then sneak into empty seats in the lower bowl, 10 rows back on the blue line.
I'm a believer that it takes 20-30 years to truly grow a fan base in an area completely new to hockey, but the signs definitely don't look good in places like Florida and Phoenix. Kids that grew up on hockey are now getting to the age of being season ticket holders and taking their own kids to games, but that doesn't seem to be happening.
Gosh, it was all the way back in 2010 when Montreal beat Washington and Pittsburgh. Can't believe it has been that long already!